The happy customer tells one person while the dissatisfied customer will let 10 people know about the bad service they have received.

Nowhere else in the field of ecommerce is this more important than when trading car DVD players. The average car stereo DVD doesn’t only attract the person who wants to do the car DVD installation itself, it also involves a whole lot of specific data which plays an important part in how well the car DVD player will work in the car.

It’s too late to tell the customer in responses to their questions after they have bought the car DVD from you. You need to give them the right information before they even think about making a purchase.

**So what exactly do you NEED to tell customers before they even make a decision about buying a car DVD from you?**

It is absolutely essential that you cover the following things in your listing:
The file formats and discs it plays
The exact size of the player
The condition of the player
The TV signals it is compatible with
The inputs and outputs it has
The voltage the car DVD operates in

So why do you need to list these things and exactly how do you do it?

*The file formats and discs
The days of there being two or three formats and two or three disc types are over. Nowadays people expect the car DVD to be able to handle CD-R CD-RW and VCD discs.

The formats the in car DVD handles are important too, especially with the increased number of people downloading material from the internet and sharing files.

List each disc type separately and separate out video, audio and picture formats to make it clear to your potential customers what the automotive DVD can do and what it can’t do.

A good example might be:
Discs: DVD, CD, VCD
Formats Played:
- Video Formats: AVI, DIVX
- Audio Formats: MP3, WMA
- Picture Formats: JPEG, GIF

*The exact size of the player
A common misconception about the car DVD player is that it just comes in two sizes: 1 DIN and 2 DIN.

In fact, the Deutsches Institut für Normung system just refers to the width and height of the unit and the depth of a player can vary a great deal. Not only that but some car DVDs have an extremely large face plate which could obstruct/be obstructed by other elements in the dash.

As a result it is always a good idea to list exactly what the dimensions are for everything on the player
A good example might be:
Dimensions: L:162 x W:178 x H:100 (mm): Length with front panel = 181 (mm)

*The condition of the player
Are you selling a new car DVD player? Is it reconditioned? Does it have any cosmetic damage?

These are not only vital pieces of information which could mean the difference between happy customers and angry customers they can actually get you kicked off many online auction sites if you get them wrong.

*The TV signals it is compatible with
TV functionality is an important feature for many people who have automotive DVD players because many people fit it in their car to A ensure they don’t miss their favorite shows, B put on the TV to keep the passengers in the back entertained.

However different regions in the world use different TV signals with some using analog signals like PAL, NTSC or SECAM and others making the switch to digital with signals like DVB, ATSC and ISDB.

If you say that the DVD player for the car can play TV signals and the customer has to ask which signals it takes you’ve probably already lost the sale.

A good example might be:
DVB-T Digital TV
- Country presets for England, Germany, France, Italy, Spain, Turkey, Portugal, Greece, Russia, Czech Republic, Taiwan, China, Holland, Australia

*The Inputs And Outputs It Has
The car DVD player is more than a glorified stereo that just shows movies these days. It is a hub which can accept information from peoples iPods, USB sticks or SD cards; help people reverse safer, and – in the case of in dash car DVD players – feed video and sound footage to screens and speakers in the back of the car.

As a result you must tell people what they can plug in and what feeds go out so they know exactly what type of hub they are getting.

A good way to show this is as follows:
Media Inputs / Outputs
- SD/MMC card slot for GPS SD card or SD card with media files
- DVD/CD disc drive
- iPod input (front)
- Mini-USB input (front)
- Aux IN (front)
- Reverse camera input (rear)

*The Voltage The Car DVD Player Operates In
This is more important for older cars (especially diesel cars) but not all cars work on the same voltage. Some were 24 volts while others were 12. Nowadays all new models of cars come out in 12 volts which make things nice and easy for car DVD installation.

However putting the voltage the DVD player for the car operates in is important as not doing so could result in a short, which would lead to your customers’ brand new automotive DVD not working at all, or working at a lower voltage and not working as well as it should.

Only by giving customers the information they need in your listing will you be able t o guarantee a happy customer at the end of the day.

Ford said that despite some work yet to do, the deal is likely to be finalised in the spring. Now the green light has been given, the future of Volvo and the launch of promising upcoming models such as the S60 should ‘fingers crossed’ be secure.

Following the well executed sale of Jaguar, Land Rover and Aston Martin, Volvo is the last of Ford’s Premier Automotive Group brands to move on. Despite the sad move across the world, the sale to Geely will give them a vital foothold in the European market and while some believe china at only good at inventing chopsticks and fireworks, the move will greatly benefit the Chinese firm as Volvo’s research and development expertise and engineering skills will be a huge advantage, as its main interests are in improved quality and safety. In their defence the Chinese are already renowned for their safety in cars, therefore for Volvo to move over; it’s a very wise move and i have no doubt that this will be a positive and successful transition, moving Volvo forward to hopefully drive sales and generate a generous return on investment, after years of wallowing in a floundering business.

Geely is the largest privately owned car company in China, and has grown at an astonishing rate since making its first passenger car in August 1998, following this success, In 1999 it built a further 2,000 vehicles and in 2009 production hit an impressive 300,000. With statistics boasting such soaring numbers it’s only a matter of time before Geely cracks the European market with the revived brand. Only time can tell and until then and while knowing Volvo is safe, fellow Swedish firm Saab is still waiting to be thrown a lifeline following General Motors plans to wind down the company.

My name is Jenny Louise Jones and i am an online marketer currently researching the car market and current competitions within the industry and Audi Southampton

The happy customer tells one person while the dissatisfied customer will let 10 people know about the bad service they have received.

Nowhere else in the field of ecommerce is this more important than when trading car DVD players. The average car stereo DVD doesn’t only attract the person who wants to do the car DVD installation itself, it also involves a whole lot of specific data which plays an important part in how well the car DVD player will work in the car.

It’s too late to tell the customer in responses to their questions after they have bought the car DVD from you. You need to give them the right information before they even think about making a purchase.

**So what exactly do you NEED to tell customers before they even make a decision about buying a car DVD from you?**

It is absolutely essential that you cover the following things in your listing:
The file formats and discs it plays
The exact size of the player
The condition of the player
The TV signals it is compatible with
The inputs and outputs it has
The voltage the car DVD operates in

So why do you need to list these things and exactly how do you do it?

*The file formats and discs
The days of there being two or three formats and two or three disc types are over. Nowadays people expect the car DVD to be able to handle CD-R CD-RW and VCD discs.

The formats the in car DVD handles are important too, especially with the increased number of people downloading material from the internet and sharing files.

List each disc type separately and separate out video, audio and picture formats to make it clear to your potential customers what the automotive DVD can do and what it can’t do.

A good example might be:
Discs: DVD, CD, VCD
Formats Played:
- Video Formats: AVI, DIVX
- Audio Formats: MP3, WMA
- Picture Formats: JPEG, GIF

*The exact size of the player
A common misconception about the car DVD player is that it just comes in two sizes: 1 DIN and 2 DIN.

In fact, the Deutsches Institut für Normung system just refers to the width and height of the unit and the depth of a player can vary a great deal. Not only that but some car DVDs have an extremely large face plate which could obstruct/be obstructed by other elements in the dash.

As a result it is always a good idea to list exactly what the dimensions are for everything on the player
A good example might be:
Dimensions: L:162 x W:178 x H:100 (mm): Length with front panel = 181 (mm)

*The condition of the player
Are you selling a new car DVD player? Is it reconditioned? Does it have any cosmetic damage?

These are not only vital pieces of information which could mean the difference between happy customers and angry customers they can actually get you kicked off many online auction sites if you get them wrong.

*The TV signals it is compatible with
TV functionality is an important feature for many people who have automotive DVD players because many people fit it in their car to A ensure they don’t miss their favorite shows, B put on the TV to keep the passengers in the back entertained.

However different regions in the world use different TV signals with some using analog signals like PAL, NTSC or SECAM and others making the switch to digital with signals like DVB, ATSC and ISDB.

If you say that the DVD player for the car can play TV signals and the customer has to ask which signals it takes you’ve probably already lost the sale.

A good example might be:
DVB-T Digital TV
- Country presets for England, Germany, France, Italy, Spain, Turkey, Portugal, Greece, Russia, Czech Republic, Taiwan, China, Holland, Australia

*The Inputs And Outputs It Has
The car DVD player is more than a glorified stereo that just shows movies these days. It is a hub which can accept information from peoples iPods, USB sticks or SD cards; help people reverse safer, and – in the case of in dash car DVD players – feed video and sound footage to screens and speakers in the back of the car.

As a result you must tell people what they can plug in and what feeds go out so they know exactly what type of hub they are getting.

A good way to show this is as follows:
Media Inputs / Outputs
- SD/MMC card slot for GPS SD card or SD card with media files
- DVD/CD disc drive
- iPod input (front)
- Mini-USB input (front)
- Aux IN (front)
- Reverse camera input (rear)

*The Voltage The Car DVD Player Operates In
This is more important for older cars (especially diesel cars) but not all cars work on the same voltage. Some were 24 volts while others were 12. Nowadays all new models of cars come out in 12 volts which make things nice and easy for car DVD installation.

However putting the voltage the DVD player for the car operates in is important as not doing so could result in a short, which would lead to your customers’ brand new automotive DVD not working at all, or working at a lower voltage and not working as well as it should.

Only by giving customers the information they need in your listing will you be able t o guarantee a happy customer at the end of the day.

In this way your popularity will be increased as a seller and more customers will be attracted to your listings.